2025 Was the Toughest Year of My Life
Jan 2, 2026
Creator. Storyteller. Marketer.
Reactions. Travel. Media. Personal Projects.
Sharing experiences, perspectives, and the journey behind the content.
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Texas Thread Theory: Building One Storefront for All the Things We Create
Texas Thread Theory started as a way to solve a practical problem: I wanted one storefront where merchandise from very different projects could live without forcing every brand to become its own ecommerce operation.
Sep 23, 2026
article
The Tools I Actually Use to Get Work Done in 2026
I have access to more software, hardware and AI tools than I could ever use. These are the ones that have actually earned a place in the way I build websites, manage marketing and create content in 2026.
Sep 21, 2026
article
Why I Still Believe Your Website Matters More Than Your Social Following
Social media is great for attention. A website gives the work a permanent home, more control and a way for years of content to keep being useful long after a post leaves the feed.
Sep 19, 2026Bucket list
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Bucket List
Melvin Maya Turns a Subscriber Milestone Into a New Channel Chapter
A late but meaningful thank-you video marks bucket list item No. 19, looks ahead to 50,000 subscribers, and hints that the channel may lean harder into personal goal-based content.
Aug 15, 2025
Bucket List
My Bucket List and Creator Collaborations
Watch the video and join me for the reaction, story, or experience.
Dec 14, 2020
Bucket List
2018 Road Trip With My Parents A Day In Muir Woods
Watch the video and join me for the reaction, story, or experience.
Aug 31, 2020More to explore
More stories worth another look.
story
What I’m Building Right Now: September 2026
September has turned into one of those months where a surprising number of ideas are becoming real at the same time. Here is the public-facing version of what I am actually working on right now.
Sep 17, 2026
story
I Released an Album. That Was Definitely Not on My 2026 Bingo Card.
Beets n Bangers started as one of those creative ideas I wanted to see through. Now the Beets side of the project is actually out in the world, which still feels a little ridiculous to say.
Sep 15, 2026
story
From Marketing Director to Media Builder: Why I’m Creating Things I Own
My day job in marketing and the media projects I am building for myself are not competing paths. They are increasingly making each other better.
Sep 13, 2026
story
What I’ve Learned Using AI to Build Websites, Content and Marketing Systems in 2026
AI has changed how much I can build and how quickly I can work, but the biggest lessons have been about context, judgment and knowing when speed is actually useful.
Sep 11, 2026Watch next
More videos to explore.
Whataburger’s Returning Pico de Gallo Burger Feels Fresh, Familiar, and Worth a Stop
Houston Food Fanatics tests a vaulted Whataburger burger and a banana pudding malt, then lands on a simple verdict: both are worth a try if you catch them while they’re available.
Jun 14, 2025
A First Taste of Chick-fil-A’s Smokehouse BBQ Bacon Sandwich Reveals a Pleasant Surprise
Houston Food Fanatics heads to Chick-fil-A for a limited-time Smokehouse BBQ Bacon Sandwich and comes away impressed by the smoky flavor, the drive-thru setup, and a small ordering surprise.
May 21, 2025
Trying Six Wild Peeps Flavors With My Nephew
My nephew Elliot and I tried six flavored Peeps side by side, and the biggest surprise was how few of them actually tasted as different as the packages made them look.
Mar 22, 2025
Tejas Chocolate + Barbecue Makes Tomball Feel Like Two Stops in One
A Tomball barbecue shop that began with chocolate, grew into a serious smokehouse, and still makes room for both on the same tray.
Mar 8, 2025
Official merch store
Texas Thread Theory
ROOTED HERE. INSPIRED EVERYWHERE.
Texas Thread Theory is my merch store, inspired by the places I explore, the stories I share, and the things I’m passionate about.
Every shirt, hoodie, and design helps support my creative projects, travels, and future adventures. If you find something you like, thanks for supporting what I do.
★TEXAS
THREAD THEORYROOTED HERE. INSPIRED EVERYWHERE.
THREAD THEORYROOTED HERE. INSPIRED EVERYWHERE.
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Designs inspired by real places, experiences, and the journey along the way.
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MORE TO COME
New designs, new destinations, and new stories are always in the works.